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FIMER: Alberto Pinori Appointed New Head of Sales and Marketing Italy

Published in: Solar, Press Releases

FIMER: Alberto Pinori Appointed New Head of Sales and Marketing Italy image

Alberto Pinori to leadSales & Marketing activities in Italy as part of the company’s strategy ofinnovation and accelerated growth

FIMER – a global player inthe photovoltaic inverter sector for residential, commercial and utility-scaleapplications – enters 2026 as a year of transformation and strategic relaunch.

In a market environmentcharacterized by rapid technological and regulatory evolution, the company aimsto consolidate its renewal path, strengthen its market positioning, andreaffirm its role as a reliable technology partner.

FIMER announces theappointment of Alberto Pinori to a key role within its new organizational structure, entrusting himwith responsibility for defining and developing sales and marketing strategiesin the Italian market.

Pinori brings to FIMER solid and widely recognized experience in thephotovoltaic sector, gained at leadingcompanies where he held positions of increasing responsibility. Throughout hiscareer, he has developed distinctive expertise in customerrelationship management, leadership and development of sales teams, and the management of structured organizations, operating in complexand highly competitive environments.

In his new role, AlbertoPinori will be tasked with implementing a clear,structured and ambitious commercial policy aimed atstrengthening customer relationships, improving sales effectiveness, anddriving sustainable growth of the order portfolio. Within this framework, FIMERwill launch newcollaborations and dedicated projects for distribution partners, installers andEPCs, supported by structuredtraining programs and advanced technical education for installers, enhanced after-sales service, and the consolidation of existingrelationships across the territory.

The appointment comes at atime of significant renewal and strategicrelaunch for FIMER, which can now rely on newownership, a renewedmanagement team, and a significant industrial plan. Thecompany is strengthening its manufacturing capabilities through theintroduction of new patents andtechnological solutions, with the objective ofincreasing competitiveness, innovation and reliability.Furtherinformation will be progressively available on the website: www.fimer.com

About FIMER

FIMER is a brand owned by MA SolarItaly and a leading manufacturer of renewable energy solutions. The Company,specializing in the production of solar inverters, offers a wide range ofsolutions designed for any application. With local training centers, 2production sites, one in Italy and one in India, FIMER is close to itscustomers in the evolving dynamics of the energy sector.

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