Hamburg, 23 September 2020 – WindEnergy Hamburg, the leading global trade event, will not be held on the Hamburg exhibition campus this year. Instead, Hamburg Messe und Congress plans to host a fully digital event in response to the coronavirus pandemic and its global impact on trade fairs and international travelling.
“Following extensive consultations with our co-organiser, WindEurope, our partners VDMA, BWE and GWEC, and the exhibition committee, we have decided to host WindEnergy Hamburg 2020 as a new digital event. In the face of growing infection rates in many countries and international travel restrictions, planning a physical trade fair with participants from all around the world is next to impossible. Our decision gives our exhibitors and visitors a reliable basis for planning and provides us with an opportunity to make the wind industry’s leading networking event a great success on the digital stage,” says Bernd Aufderheide, President and CEO of Hamburg Messe und Congress GmbH.
Hamburg Messe und Congress is working vigorously on the development of digital formats that will allow all participants in WindEnergy Hamburg to have a successful trade fair experience in the present unusual situation. “We are in the process of reinventing and expanding the trade fair concept. Through our digital programme, we want to bring the industry together this year despite the difficult circumstances. When we meet again on the Hamburg Messe und Congress exhibition campus in 2022, some of these new services might turn out to be welcome additions to the proven trade fair concept,” Bernd Aufderheide explains.
